PR Coverage To Elevate Your Brand Image

PR coverage brings its own unique benefits when it comes to improving your overall brand reputation and awareness. In this article we explore how to get more press coverage for your company.

How to Use PR Measurement to Track PR Success For Your Brand - The Complete Guide of 2023

In this article from PressKitHero, we’ll give you all the details on PR measurement and how you can use it in tracking PR success for your brand.

PR For Startups - The Complete PR Guide And Strategies For 2023

In this article, we’ll run through the crucial PR methods for startups that’ll improve your public and media relations.

PR Teams: Your Guide to Creating & Managing Your Own PR Teams in 2023

At PressKitHero, we believe every business, no matter how small, deserves to have their own professional media kit. In this article, we’ll take you through how you can create and effectively manage your own PR team.

The Top 5 Tools for PR in 2023 - Complete Guide

At PressKitHero, we focus on creating professional presskits for brands, so they can get their names out to the public. That’s why in this article, we’re going to go over the top 6 PR tools for 2023.

The Best Meltwater Alternative for 2023

At PressKitHero, we believe that small businesses and startups should be able to do their own PR with ease. That’s why, in this article, we’ll cover the key features of Meltwater and introduce you to a brilliant alternative for startups!

PR Campaign Examples For Startups to Inspire You in 2023

PressKitHero is always concerned about ensuring startups get the coverage they deserve with their own media kit. So, in this article, we’ll take you through how you can benefit from a well-planned PR campaign as a startup and share a few examples of companies that did it right.

What Are PR Clippings & How To Implement Them

In this article, we’ll look at what PR clipping is and how you can leverage its power to improve your public relations strategies.

How to Build the Perfect PR Strategy - The Complete Guide for 2023

In this article, we’ll explore PR strategies, why they’re important, and how you can go about building one yourself.

How PR & SEO Can Work Together For Your Company’s Success

At PressKitHero, we want to make sure that small businesses have the tools they need to leverage a killer PR strategy so that you can show how valuable you are to your industry. Read on to find out how SEO can be essential to your PR.

Muck Rack vs. Cision vs. PressKitHero: Which PR Tool Is Right for You?

Effective public relations (PR) strategies involve a lot of moving pieces. There's outreach, asset management, content creation, analytics—the list goes on and on. To stay on top of it all, most businesses turn to dedicated PR tools.

10 Must-have PR KPIs To Measure for Your Small Business

So, you’ve been featured by a few publications, and your PR content has finally been pushed out there. But how do you measure your success? This is where KPIs come in.

8 PR Tactics Examples You Can Use For Your Startup

According to Forbes, PR is more successful by 90% in influencing customers than regular advertising because of the credibility it creates. Clearly, you’re doing your business a disservice by foregoing PR tactics to scale your business.

Your Press Page Guideline: 10 Examples

Think of a press page as the window to the soul of your business. It’s what gets you noticed, and as a startup, you’re definitely going to need one.

Top Prowly Alternatives for Every Use

In this article, we will be taking a look at a few of the best alternatives to Prowly depending on your needs.

How To Write A Standout PR Email: Best Practices

A press release email is a formal but personalized announcement that’s sent to the media. It's used to announce something of value to be published, like a new product, an event, or some other newsworthy development.

PR Package Insider Best Practices with Real Examples

Sent a PR Package with carefully curated products to celebrities, journalists, or influencers with the hopes that they’ll give an authentic review of the products to their engaged audiences.

How to Improve Your PR and Publicity Strategy with a Media Kit (Free Tips & Tricks)

Learn how to improve your PR and Publicity Strategy with a Media Kit

How to Create A Professional Press Kit For Your Startup

The first step in getting more press coverage for your company: make it easy for journalists to write about you! Don't make them search for information about your company. Put everything a journalist needs to know to write about you in one place: your press kit.

How To Write A Convincing Pitch For Your Shopify Store

This blog post is about overcoming writer's block and will hopefully help you to pitch your business to the press.

How To Speed Up Your Shopify Store

Learn how to measure, analyze and then improve the page speed of your shopify store.