A blog about Public Relations, with tips and insights on effective communication.
PR Teams: Your Guide to Creating & Managing Your Own PR Teams in 2023
At PressKitHero, we believe every business, no matter how small, deserves to have their own professional media kit. In this article, we’ll take you through how you can create and effectively manage your own PR team.
The Best Meltwater Alternative for 2023
At PressKitHero, we believe that small businesses and startups should be able to do their own PR with ease. That’s why, in this article, we’ll cover the key features of Meltwater and introduce you to a brilliant alternative for startups!
PR Campaign Examples For Startups to Inspire You in 2023
PressKitHero is always concerned about ensuring startups get the coverage they deserve with their own media kit. So, in this article, we’ll take you through how you can benefit from a well-planned PR campaign as a startup and share a few examples of companies that did it right.
How PR & SEO Can Work Together For Your Company’s Success
At PressKitHero, we want to make sure that small businesses have the tools they need to leverage a killer PR strategy so that you can show how valuable you are to your industry. Read on to find out how SEO can be essential to your PR.
Muck Rack vs. Cision vs. PressKitHero: Which PR Tool Is Right for You?
Effective public relations (PR) strategies involve a lot of moving pieces. There's outreach, asset management, content creation, analytics—the list goes on and on. To stay on top of it all, most businesses turn to dedicated PR tools.
8 PR Tactics Examples You Can Use For Your Startup
According to Forbes, PR is more successful by 90% in influencing customers than regular advertising because of the credibility it creates. Clearly, you’re doing your business a disservice by foregoing PR tactics to scale your business.
How to Create A Professional Press Kit For Your Startup
The first step in getting more press coverage for your company: make it easy for journalists to write about you! Don't make them search for information about your company. Put everything a journalist needs to know to write about you in one place: your press kit.